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Top Articles
Blogging, Feedback And Improving
[2012-01-23] If you want to grow your blog into a lead generating machine for your business, you will need to have an open mind when it comes to feedback. This post explains why and what the pay-off is for you and your business if you get it right.
When Business Blogging Becomes a Business Burden
[2012-01-11] As Internet usage continues to evolve at lightning speed, it may be hard to remember the time when maintaining a website and an up-to-date "web presence" was enough for a small business owner to stay relevant and reachable. These days if you want your website to even be seen and visited repeatedly, then it likely means maintaining a blog - it's almost automatic.
8 Ways to Determine if Your SEO Copy is Bad
[2011-12-21] Poorly written SEO copy on your website can be one of the biggest reasons your website fails to be successful.
5 Ways Social Media Can Drive Local Business
[2011-12-07] If you run a local business that's focused on generating customers locally, then you may think you don't really need to pay much attention to social media tools.
Google+ Brand Pages Start Showing Up In SERPs!
[2011-11-15] Google+ Pages for business and their related data are now showing up in Google's organic search listing, as All About Content reported. Now, signed in users can see the "Add to Circles" option in the search listings, while the non signed in users, get to see the posts and the Google+ page in the search results.
Why Your Business Needs A Story
[2011-10-31] Word of mouth is all about story telling. If people are not talking about you in the marketplace, it's because you have not given them a story, which is worth sharing. Today, I am going to recommend you change that!
4 Ways To Cover Your Events With Social Media
[2011-10-19] For most PR pros, promoting events through the media is a core skill. Most of us, at one time or another, have had to pitch the media to "cover" our client's events. And, that skill continues to be relevant today. But, with tools like blogs, smart phones and online video and photo-sharing tools, brands no longer need only the media to cover their events.
Content Generation Only Works if People Can Find It
[2011-10-05] The good news is that loads of businesses understand the importance of content generation. Whether it's through blogging or article marketing, they appreciate that constantly producing great content boosts their online presence.
Want Conversions? Give a Little to Get a Little
[2011-09-21] Sometimes getting conversions is like trying to capture mist in a jar or water with your fingers. No matter how hard you try, you just can't seem to get a secure hold on them.
The Ultimate Website Conversion Toolkit - Top 10 Tips, Tools and Resources
[2011-09-07] We all frantically look for new sources of traffic, but often neglect one of the most important factors in online marketing - the conversion of that traffic on our web pages.
The Importance of a Natural Link Profile
[2011-08-24] Anyone who understands how valuable link building is also understands how important it is to have a natural (organic) link profile. It's no secret that this takes time. The amount of time needed to get the results wanted can seem never-ending. It helps to stay focused and keep eyes on the bigger picture and primary goals.
Google's Launches New Way To Request Specific Pages Be Crawled
[2011-08-10] Entrepreneurs…Got an important Webpage that Google hasn't picked up yet? Wanna make sure critical new or updated pages on your site are indexed quickly and properly by Google?
Google+ Strategy: Tips to Help Marketers Get Ready for Brand Pages
[2011-07-27] Google+ is exploding. There are 10 million confirmed users, and with visits going up to 20 million, the numbers are huge. It's a big fat customer base and the brands want their cut of the pie. That is why, just days after its launch queries were pouring in about brand pages. How soon could brands set up their pages, and soak in the traffic from the millions dollar user base? The answer is still not clear. It has been moving from two weeks(since its launch) to the end of July. However the latest schedule has be moved to late fall as according to Christian Oestlien, Product Manager in charge of ads for the social media platform, - "Google is now promising to "roll out rudimentary business accounts by late fall".
Captain America’s Guide to Creating Killer Blog Titles
[2011-07-13] Everything I learned about creating compelling blog titles I learned from Captain America, the First Avenger.
Google+ Offers Great Business Potential
[2011-06-29] News in the online world this week has been dominated by Google's unveiling of their long anticipated social play dubbed Google+. Headlines wonder if this is their answer to slow Facebook's growing dominance in the social space.
How to Use Social Media to Own Your Brand in Search Engines
[2011-06-08] When you do a search for your business name, how many pages appearing in the Top 10 of Google do you directly control?
The Complete Small Business Marketer's SEO Toolkit
[2011-05-26] Business owners and marketers don't necessarily need to become SEO experts, but they do need to equip themselves with enough knowledge, data and access to simple SEO tools to allow them to understand how and why one site ranks higher over another, what's holding a site back and the most important ways to quickly analyze any page they land on.
How to Use Facebook Questions to Do Market Research in Three Simple Steps
[2011-05-11] Every marketer knows the power of asking your prospects, customers or clients their opinions about your products, services, branding, advertising, marketing or business. But it used to be that entrepreneurs had to spend the big bucks to have a specialized market research firm do this for them.
The Seven Fundamentals of Starting a Company Blog
[2011-04-18] It's more than ideas. It's more than marketing. Starting a corporate blog is a commitment and should be carefully thought-through before executing.
6 Most Common Small Business Marketing Mistakes
[2011-04-04] Marketing a business isn't a one-off. It takes plenty of time and efforts, but it is (in my opinion) the most important aspect of running any business. So why do so many business owners find it hard?
Optimizing Your Brand's YouTube Channel
[2011-03-23] At one point or another in your social media marketing efforts, somebody probably told you that your brand should post content to YouTube. So you did. But now you want to up the ante. How can you go about doing that you ask? Follow these six simple steps to optimize your brand's YouTube channel.
Google Panda Update Causes 40% Traffic Loss for Websites. Have You Been Impacted?
[2011-03-08] Google have announced that they have updated their core ranking algorithm with immediate effect so as to push down poor quality content sites (content farms) and reward the top spots to relevant sites. This move reiterates Google's aim to give people the most relevant answers to their queries as quickly as possible.
Why You’re Pissing Off Half Your Facebook Fans
[2011-02-23] Sure it has 600 million members and is significantly more compelling than any film made by Nicholas Cage in the past five years, but even with those inherent advantages, Facebook for business is hard.
Making More Money As A Business Owner
[2011-02-09] The big question on every entrepreneur's mind is always… "How can I make more money?" Today I want to try and answer that for you. That way your small business can start earning you the kind of revenues you deserve.
Getting Your Local Business Top Local Listing
[2011-01-26] Did you know that in 2008, 82% of local searches online resulted in a phone call, site view, in store visit or immediate purchase? This has no doubt increased along with the popularity of local listings and highlights the need for your local listing to be in that prime position - above your main competitors.
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