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| Are You A Social Media Detective? |
For many companies, the conversation has shifted from "why" or "should" we do social media, to "where" and "how" social media should be done.
A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Because there really is no benefit in beating your customers to the punch. Companies should follow, not lead, their customers across the social Web.
At conferences, I am often asked something along these lines, "My boss thinks none of our customers are on Facebook, but I think they are. What do I do?"
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| Using Your Expertise To Help Others And... |
| I am constantly talking to business people, with companies large and small, and I often give them the same advice about Internet marketing, and search marketing in particular:
Tell what you know so your customers can learn from... |
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| The Value Of Social Media And Its Impact... |
| This year, Social Media marketing will gain significant support in resources and investment across businesses of all shapes and sizes.
So what's new?
Now, a line is being drawn between edglings and underlings. Where we choose to stand affects... |
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| Using App Stores To Grow Your Web Business |
| Time is money when you're a small business owner, and you probably don't have time to scour the Internet trying to find every application you need to promote or expand your small business. One small business that can help yours is an apps store. |
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