April 28, 2017

Google Tool Tests Your Websites Mobile Speed And Quality

June 2, 2016 Staff Writer

Google launched a new tool today called ‘Test My Site” at testmysite.thinkwithgoogle.com. The tool helps you find out how well your site works across mobile and desktop devices, but its primary purpose is to make the mobile web experience faster. The new tool is part of the ‘think with Google‘ […]

Twitter Makes Remarketing Easier With New Universal Website Tag

May 25, 2016 Chris Crum

Twitter recently launched the universal website tag, which it has made available to all advertisers, large and small. This is a feature that lets yo track site conversions and managed your tailored audience campaigns. The universal website tag does not replace the existing single-event website tag, but rather is offered […]

What Helps Small Businesses Sell More Online

May 18, 2016 Chris Crum

A study recently released by Assurant Solutions finds that over 40% of small-to-midsize businesses say the reasons they have a hard tie competing with larger e-tailers is a lack of product expansion opportunities and IT integration skillset. The survey polled 450 merchants across the United States in an effort to […]

How to become the obvious choice for new clients

May 9, 2016 Jim Connolly

What emotion does a prospective client need to feel, before they hire you? A key emotion behind decision making is discomfort. I was thinking about this earlier, when the first client for 2016 joined my Marketing Mentor Program. She explained that she had reached what she called “a tipping point”. […]

Web Marketing is a Process, not a Project

May 5, 2016 Stoney deGeyter

Projects are often defined by a finite amount of work that needs to be done before it’s complete. A school project has some guidelines and a due date. A house remodel starts with an idea and a definitive goal for completion. Construction has plans and an end (though it may […]

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